It is not uncommon during a dialogue for people to hear what is being voiced, without actually listening to what is being said. When you listen to what somebody else is saying you are in fact validating their experience and respecting their opinions. When you really hear what the other person is saying you are in fact empowering them to participate in the discussion, with an assurance that their opinion will be given due weightage. To become an effective listener is difficult and it is only those who are competent in their own field who have the capacity to lend an ear to others.
When you know and learn how to listen, you will be one step closer to forming relationships that will be enduring and affectionate. You will find people automatically attracted to you and want your friendship. People always feel great around people who listen to them, and I say this from personal experience. People have often called me a great conversationalist, even though I rarely contribute more than a small percentage of any dialogue or conversation. Yes, what I will have done is listen patiently to what others have said, and asked relevant questions that have gone on to elicit further replies.
Think of listening as a relationship tonic and learn how not to interrupt others when they are talking, and yet taking in every word that they say. This will allow them to think that they are being valued, understood and given due importance. The very act of listening can make for an emotional, that increases the bond. People will feel that they are understood and that you respect their opinions, even if they differ from yours. It is then likely that they will give you an equally patient hearing that enables you to get your own view across, even if it is contrary to their expectations.